It’s not clear whether Google Instant Preview will take off (see last week’s blog). But if it does, you want your site to be ready! Here are our top tips for Preview-friendly website design.
Google Instant Preview is intended to help searchers make rapid assessments about the quality and relevancy of a website. Here are some of our initial conclusions about the way this new technology may impact search engine marketing.
Google Instant Preview gives searchers a thumbnail snapshot of your website right from the search engine results page. It’s cool, but is it going to take off?
The design of Google Instant may change the way searchers see and interact with search results, making a strong showing in local listings more important than ever. Find out why…
Google Instant is definitely going to change the search landscape – including local search. Some people worry that it will make it harder for small companies to compete on the web. But at iMarket, we believe that Google Instant will work to the advantage of contracting businesses. Find out why…
In September, Google introduced “Google Instant”, which offers instant search suggestions while users type in search terms. While Google Instant is convenient for users, it may present a challenge to your online marketing strategy. Find out how Google Instant may affect your business.
Some people wonder why it’s important to build a website using the Cascading Style Sheets (CSS) system instead of the old “tables” system. In this post we explain why Google prefers CSS, and why getting rid of your old “tables” website can make a big difference in your search engine rankings. We’ll also tell you how to find out whether your website is built in tables or CSS.
Some people, especially satisfied and loyal customers, will become your Facebook Fans or Twitter Followers simply because you ask them to. But that won’t be true of everyone. Here are some strategies for encouraging people to connect to you on social media – including some that combine smart marketing with helping the less fortunate this holiday season.
iMarket is getting some great press this month! We are featured in Contractor Magazine’s coverage of the QSC CONNECT 2010 conference in Las Vegas, where iMarket presenters offered popular sessions on web design, online marketing, and social media. Check out our blog for links to the article!
Contractor Magazine’s online “Technology One-Stop” page included a short article on the development and launch of iMarket Solutions: “iMarket Solutions Offers Websites, Online Marketing for Service Businesses”. Click through to our blog for a link to the full article.
It’s simple. Ask.
And, keep in mind the old German saying: Fragen kostet nichts. It doesn’t cost anything to ask. It doesn’t cost anything to ask people to be your Facebook Fans. Or at least, it doesn’t have to cost very much.
Now, of course, because you’re a business, you’re not looking for Facebook Friends – those...
Facebook is a terrific way to connect to the demographics service businesses love to reach. But Facebook can be confusing at first, and this makes some business owners hesitant to use it as a marketing tool. In this week’s blog post, we explain how Facebook works so that you can start taking advantage of this fantastic marketing medium.
The only difference between Facebook and your local Chamber of Commerce gathering is that Facebook happens 24/7 and has a much broader reach. Your goals for both should be the same: to expand your network and win the trust of the people in it. Here’s how.
iMarket was the lead presenter at the CONNECT 2010 meeting of QSC (Quality Service Contractors) in Las Vegas on October 27-30. Find out more about our "Power Tools for Internet Marketing" presentations, including downloadable PowerPoint files!